I've been with parallels pretty much from the beginning. They've followed a familiar support arc.
1) Buy the app for a reasonable price - get free (good) support.
2) Increase app price - get free (less good) support.
3) Change from buying the app to a subscription model and increase the price - get less good support again.
1) Buy the app for a reasonable price - get free (good) support.
2) Increase app price - get free (less good) support.
3) Change from buying the app to a subscription model and increase the price - get less good support again.